DroneShield Expands European Presence to Meet Surging Demand for Counterdrone Solutions


DroneShield (ASX:DRO), a world-leading innovator in counter-unmanned aerial systems (C-UAS), is proud to announce the expansion of its European footprint. This is in response to the escalating need for advanced counterdrone technologies across Europe. To enhance its regional capabilities, DroneShield has strategically appointed a team of elite experts, establishing a strong presence in both Denmark and Germany, alongside its network of experienced in-country sales channel partners throughout Europe.

The seasoned senior European team includes Hans Høyer, Asger Hviid, Oleksiy Prymin, and Red McClintock, each with deep expertise in counter-UAS technologies. This multilingual team, proficient in English, German, Ukrainian, French, and Scandinavian languages, is poised to provide localised support, offering tailored solutions to defence, security, and commercial sectors across the continent.

The expansion comes at a pivotal time, as Europe faces increasing threats from rogue drone activities in military, critical infrastructure, and government sectors. DroneShield's battle-proven solutions are globally deployed to combat these evolving threats, and the company's European team will provide immediate, on-the-ground support for customers and partners in the region.

Hans Høyer, DroneShield's newly appointed Sales Director, stated, "We understand the importance of proximity of support for our customers, and are committed to providing bespoke solutions that address their unique challenges. Whether it's for special forces, fixed installations, or mobile solutions, we're committed to providing unrivalled expertise and service."

Image: MSPO, Kielce in September 2024

Driving Innovation and Speed in European Defence

Throughout 2024, DroneShield's European team has been actively engaging with the continent's defence and security sectors, attending high-profile industry events to showcase rapidly deployable C-UAS detection and defeat solutions. DroneShield's difference lies in the speed and precision of its deployments. With an unmatched track record for swiftly delivering solutions to the field, the team's presence reinforces the company's commitment to providing battle-proven, scalable technologies that meet the pressing challenges of modern drone threats.

"Our attendance at these key events isn't just about showcasing products, it's about highlighting the speed at which we can provide actionable, real-world solutions," said Høyer. "We're bringing a new level of readiness to the table, ensuring our customers can count on DroneShield for the rapid, effective deployment of tailored C-UAS solutions."

Image: Eurosatory, Paris in June 2024

Strengthening European Defence with Local Expertise

The team's launch makes a significant step in DroneShield's rapid global expansion, reinforcing the company's position as a leader in the defence technology space. By providing on-the-ground guidance, demonstrations, installations, and continued service support, the European team will ensure clients benefit from DroneShield's market-leading innovations in counterdrone technology.

Backed by the innovation and resources of DroneShield's global headquarters in Sydney, Australia, as well as DroneShield’s United States headquarters in Warrenton, Virginia, the European team's local presence offers customers rapid response times and personalised service. From product demonstrations to installations and ongoing support, the team ensures customers receive comprehensive, real-time assistance to tackle drone threats with unparalleled effectiveness.

Farnborough International Airshow

Image: Farnborough International Airshow in July 2024

DroneShield's CEO, Oleg Vornik, commented, "With our expanded European presence, we are in a stronger position to meet the growing demands for counterdrone solutions in the region. Our team is not only bringing cutting-edge technology but also providing hands-on support to ensure each customer receives the best possible solution."


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